BISEIDO CO.,LTD. PRESIDENT and CEO
BISEIDO Beauty School Board Chairman
Beauty MakeUp ARTIST
Hi, I'm SUME SAKURA
I have lived in Japan for about 31 years.
I have studied various beauty techniques and cosmetics produced in Japan.
I am also a skilled makeup artist and have come to the conclusion that what is essential for makeup is healthy skin.
In order to have healthy skin, I believe that proper knowledge about the skin, excellent cosmetics, and professional esthetic techniques are necessary.
In Japan, specialized knowledge about skin is evolving every day.
I also realized that Japanese people have a great sense of hospitality to take good care of their customers.
I created BISEIDO Co., Ltd. to contribute to the creation of healthy minds and bodies by providing salons with specialized knowledge and techniques that are constantly evolving, and by supporting salon management.
Salon's Voice
Students learned facial treatment techniques during the three-day course.
The instructor gave demonstrations and taught us in detail, so it was easy to understand and learn.
Salon Owner’s Voice